Wholesale Privacy Policy
This Privacy Policy (“Privacy Policy”) is designed to help you understand how River's Edge Products LLC ( “River's Edge Products”, “we” or “us” ) collects and processes the information that you share when you use this and any of our websites (together, the “Site”) and our mobile application (the “App,” and together with the Site, the “Service”).
Before submitting information to the Service, please review this Privacy Policy carefully. By using or accessing the Service, you accept the practices described in this Privacy Policy. If you prefer that we not collect and process information about you, please do not provide it to us and do not access the Service.
We do not knowingly collect any Personal Information from children under 13 without prior verifiable parental consent. If River's Edge Products learns that a child under the age of 13 has submitted Personal Information (defined below) online without parental consent, we will take all reasonable measures to delete the information as soon as possible and to not use such information for any purpose, except where necessary to protect the safety of the child or others as required or allowed by law.
Information We Collect
We collect the following information, including:
Personal Information You Share with Us:
“Personal Information” is information that can personally identify you, such as your name, email address and telephone number. We maintain one or more databases to store your Personal Information and may retain it as reasonably required to serve you and operate the Service. Personal Information that we collect depends on how you use the Service. Providing your Personal Information to us is your choice. If you choose not to provide us with certain Personal Information, you may not be able to take advantage of certain features of the Service.
Information We Collect Automatically: When you visit the Service, we may automatically collect identifier and other technical information, such as your browser information, operating system information, device information, TCP-IP address and the date, time, length of stay and specific pages accessed during your visits to the Service (“Online Information”).
Registering for the Service
If you register to use the Service, we may collect Personal Information including your name, email address, and telephone number.
If you register for the Service by connecting through another service (such as a social media or email account), you are authorizing us to use public information from that connected account to help complete your River's Edge Products profile. Please remember that the manner in which the service uses, stores, and discloses your information is governed solely by the policies of such service. We recommend that you review the terms and policies of that service, including its privacy and data gathering practices. River's Edge Products shall have no liability or responsibility for the privacy practices or other actions of any third-party service provider or any other third-party site or service that may be enabled within the Service.
You may review, update, or modify your account information, including profile and contact information, at any time by logging into your River's Edge Products account.
Online Identification Tools
Like many website providers, we use your IP address to help diagnose problems with our server and provide a better web experience. Your IP address is used to help identify you and your shopping cart and gather Online Information.
We use web beacons (a.k.a. clear GIFs, web bugs or pixel tags) to personalize your experience of the Service and to generate information about Service traffic and trends. Web beacons collect Online Information, such as the type of browser that you use and your IP address. Web beacons may be used alone or in conjunction with cookies; when web beacons are used with cookies, they may link Online Information to other Personal Information that you have provided to us. Web beacons usually are not visible to you.
We also use cookies to keep track of your shopping cart and for other purposes like personalizing the Service. A cookie is a small file stored by your internet browser on your computer. A “session cookie” stores temporary information that is erased when you close your web browser or turn off your computer. A “persistent cookie” enables the Service to recognize you when you return to it and remains stored on your computer until you delete it. Your web browser is usually set up to initially accept cookies. If you set your browser to reject cookies, the Service will not be able to recognize your account or to personalize the content that you see. A “flash cookie,” also known as a “local storage object,” is not stored in your browser, unlike other cookies, and instead placed on your computer by websites that use Adobe Flash. You may disable flash cookies via your Flash Player preferences or by using third-party software. We do not and cannot use cookies to gather other information that may be stored on your hard drive.
Third-party advertising management partners may help us display tailored content to our customers’ interests and serve interest-based advertising on our behalf. River's Edge Products and our advertising management partners may use cookies, web beacons and other tools to collect Online Information about your activities on the Service, to deliver advertising on the Service or elsewhere on the Internet based upon your interests that may be more relevant to you and to measure effectiveness of our marketing efforts and the Service. In particular, River's Edge Products may use Google Analytics to monitor activity on the Site and assist with advertising.
River's Edge Products offers you choices about receiving interest-based ads from us. You can choose not to receive interest-based ads from River's Edge Products. You can also choose to opt out of certain interest-based advertisements that use River’s Edge Products' cookies.
You may also “opt out” of receiving some third-party interest-based advertisements (An “opt-out cookie” will be placed on your computer indicating that you do not want to receive interest-based advertisements. If you delete cookies on your computer, you will need to opt-out again.)
Opting out of receiving interest-based advertisements through the links above does not mean you will no longer see digital advertisements from River's Edge Products or our ad management partners; rather, opting out means that most of the digital advertisements that you do see will not be based on your particular interests. In addition, certain data collection tools on the Service (including cookies) still may collect information about your use of the Service, such as for analytics and fraud prevention.
How We Respond to Do Not Track Signals
Some web browsers (including Safari, Internet Explorer, Firefox and Chrome) incorporate a “Do Not Track” (“DNT”) or similar feature that signals to websites that a user does not want to have his or her online activity and behavior tracked. If a website that responds to a particular DNT signal receives the DNT signal, the browser can block that website from collecting certain information about the browser’s user. Not all browsers offer a DNT option and DNT signals are not yet uniform. For this reason, many digital service operators, including River's Edge Products, do not recognize or respond to DNT signals.
Third Party Features
The Service also may include an activity feed, social media buttons and widgets, such as the Facebook “Like” button or the “Share This” button. These features may collect and display your Personal Information, your IP address and the page you are visiting on the Service and may set a cookie to enable the feature to function properly. These features are either hosted by a third party or hosted directly on the Service and your interactions with them are governed by the privacy policy of the third party that provides the feature.
Use of Service via Mobile Device
If you use the Service through your mobile device, we may collect your geo-location information to assist us in fulfilling your order. We will not share this information with third parties and will only use this information for the sole purpose of fulfilling your order. You may at any time prevent the Service from using your location by turning this option off at the device level.
When you use the Service through your mobile device, we also collect device type and UUID, a unique identifier generated within the App, and store this information in log files. We use this information to provide you with the most up to date application and features, or to advertise or promote products or services to you that are applicable to your device type.
Third-Party Links
We may provide links to third-party websites that we do not own or control. We are not responsible for the information collection practices of any website that we do not own or control. We encourage you to review and understand the privacy practices of third-party websites before providing any information to or through them.
How Your Personal Information is Used, Processed and Disclosed
Except as specified in this Privacy Policy, River's Edge Products does not rent, sell, trade or disclose your Personal Information to third parties without your prior consent. River's Edge Products may, however, use, process and disclose Personal Information to:
- send information to customers about orders;
- fulfill your orders;
- process and collect your payments;
- administer “River's Edge Products Rewards” and other customer loyalty programs;
- send you promotional marketing material about River's Edge Products company and partners;
- produce content for our activity feed feature;
- customize, analyze, adjust and improve the Service to better meet your needs;
- execute a sweepstakes, contest or other promotion;
- enforce River's Edge Products agreements with you;
- provide you with important administrative information regarding the Service, such as changes to this Privacy Policy and our Terms of Use, rewards and loyalty programs and other policies;
- prevent fraud and other prohibited or illegal activities; and
- comply with potential requests of law enforcement or data protection agencies.
When possible, Online Information may be combined and/or linked to other Personal Information that you provided to us, in accordance with the purposes specified above.
We may use your deidentified Personal Information and Online Information to prepare anonymized, aggregated data about our users (“Anonymized Data”). We may provide third parties with Anonymized Data in describing the Service to prospective partners, advertisers and other third parties, and for all other lawful purposes. As communicated to third parties, the Anonymized Data does not include any information permitting the recipient to identify, locate or contact you.
Third Party Service Providers
River's Edge Products employs other companies and individuals to perform functions on our behalf, such as fulfilling orders, delivering packages, sending postal mail and e-mail, serving ads on our behalf, providing search results and links, and processing credit card payments. These third-party service providers have access to Personal Information needed to perform their functions but may not use it for any other purpose.
Acquisition of River's Edge Products
In the event that a store, division or part or all of River's Edge Products (or the assets of a River's Edge Product's entity) is bought, sold or otherwise transferred, or is in the process of a potential transaction, customer information will likely be shared for evaluation purposes and included among the transferred business assets.
Information Sharing for Marketing Purposes
To provide you with information about products and services that may be useful to you, we may partner with select reputable organizations whose privacy policies we believe are consistent with ours. Such organizations may include other retailers and magazine publishers. Through these arrangements, we may share, exchange, cross-reference and/or rent your name and mailing address.
If you do not want us to share your Personal Information with third parties for marketing purposes, please contact us. Immediately after your request has been processed, your information will no longer be shared with any third party for marketing purposes.
Blogs, Reviews and Forums
The Service also may from time to time offer publicly-accessible blogs, customer reviews or forums. Any information you provide in these areas may be read, collected and used by others who access them. To request removal of your Personal Information from blogs, customer reviews or forums, please contact us. Please note that in some cases we may be unable to remove your Personal Information.
Inviting Others
You may choose to invite someone else to use the Service by providing his or her name and email address. We may use this information to send invitations to such individuals, to track the results of such invitation referrals, and to confirm qualifying orders attributable to your registered account. Anyone who receives an email invitation to use the Service may opt out of receiving such emails in the future by following the opt-out instructions in the email. We take commercially reasonable steps to implement all opt-out requests promptly, but those who opt out may still receive communications from us as we process the opt-out request, or as required for order processing and other purposes.
Retention of Personal Information
River's Edge Products retains Personal Information for the period necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by applicable law.
Accessing and Updating Your Personal Information and Preferences
Modifying or Deleting Your Personal Information
If you would like to modify or delete your Personal Information, please contact us with clear instructions about what you would like to be modified or deleted. We will respond to your request promptly.
Changing Your Subscription Preferences
If you tell us that you do not want us to use your Personal Information to contact you, River's Edge Products will respect your wishes. If you are an email list subscriber, you may change your preferences to receive or not to receive email or other communications from us by clicking the Opt Out link at the bottom of each email.
River's Edge Products may, however, continue to use your Personal Information to contact you to service your account or as otherwise authorized by law. Please note that if you use more than one name or e-mail address when communicating with River's Edge Products or using the Service, you may continue to receive communications from River's Edge Products to any name and/or email address not specified in your opt-out request.
Information for Visitors from California and Outside of the United States
Your California Privacy Rights
This privacy policy describes how we may share your information, including for marketing purposes. California residents are entitled to request and obtain from River's Edge Products once per calendar year information about any of your personal information shared with third parties for their own direct marketing purposes, including the categories of information and the names and addresses of those businesses with which we have shared such information. To request this information and for any other questions about our privacy practices and compliance with California law, please contact us.
Right to Removal of Posted Information–California Minors
If you are under 18 years of age, reside in California, and have a registered account with River's Edge Products, you have the right to request removal of unwanted information that you publicly post on the Service. To request removal of such information, you can contact River's Edge Products as provided below. Upon receiving such a request, River's Edge Products will make sure that the information is not publicly available on the Service, but the information may not be completely or comprehensively removed from our systems and databases.
Visitors from Outside of the United States
The Service is hosted in the United States. If you are visiting the Service from outside the United States, your information may be transferred to, stored and processed in the United States in accordance with this Privacy Policy and applicable US laws. Please note that data protection and other applicable laws of the United States may not be as comprehensive as those laws or regulations in your country or may otherwise differ from the data protection or consumer protection laws in your country. By using the Service, you consent to transfer of your information to our facilities as described in this Privacy Policy.
Information Security
We have instituted reasonable safeguards to help ensure that information collected is secure. We also take reasonable steps to ensure that third parties who work with us to make the Site (including the software, applications and services provided on the Site) available to you agree to protect personal information that they must access in order to serve you and to honor your preferences about contacts you receive.
When you send or otherwise transmit your sensitive information (such as your credit card number) to or though the Sites, your sensitive information is encrypted and protected with SSL, the current industry-standard encryption protocol. When you are on an SSL-protected page, a picture of a closed lock appears at the bottom or top of some web browsers. Another way to tell if you are on a secure page is to check the URL or address of the page. (Look in the address box or right-click on the page and select “Properties”.) These secure SSL-encrypted pages have URLs that start with “https://” instead of “http://”.
Please understand, however, that it is possible for third parties to access information despite our efforts. Without limiting the terms of our Terms of Use and this Privacy Policy, you understand that we do not guarantee that your use of the Site and/or information provided by you will be private or secure and we are not responsible or liable to you for any lack of privacy or security you may experience. You are fully responsible for taking precautions and providing security measures best suited for your situation and intended use of the Site. You also understand that any information provided by you or collected by us or our agents in connection with your use of the Site will be used in the manner described in our Terms of Use. Please do not use the Site if you do not agree to the terms and conditions described in this Information Security section.
Changes to our Privacy Policy
We may occasionally update this Privacy Policy to reflect changes in our practices. When we post modifications to this Privacy Policy, we will revise the “Last Updated” date at the top of this web page. The modified Privacy Policy will be effective immediately upon posting on the Service. Your continued use of the Service after the posting of the modified Privacy Policy constitutes your agreement to abide and be bound by it. If we make any material change, we will notify you by email (sent to the e-mail address specified in your account) or by means of a notice on this Service prior to the change becoming effective. We encourage you to periodically review this page for the latest information on our privacy practices. If you object to any modification, your sole recourse is to stop using the Service.